Privacy Policy
Last updated: February 2026
Introduction
Atlas CPA Index, operated by BC Holdings LLC ("we," "our," or "us"), respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard information when you visit our website at atlascpaindex.com.
Information We Collect
Automatically Collected Information: When you visit our site, we may automatically collect certain information including your IP address, browser type, device information, and pages visited. This helps us improve your experience and analyze site performance.
Email Subscriptions: When you sign up for our newsletter or study schedule notifications, we collect your email address. Your email is stored by Supabase (our database provider) and delivered via Resend (our email delivery provider). You can unsubscribe at any time using the link in any email we send.
Assessment Data: When you complete the LIFTS Assessment, your responses are processed locally in your browser to generate recommendations. We do not store your individual assessment responses on our servers.
Cookies and Local Storage: We use cookies, local storage, and similar technologies to enhance your browsing experience, analyze site traffic, and for affiliate tracking purposes. You can manage these through our cookie consent settings or your browser. See the detailed cookie table below.
How We Use Information
- • To provide and improve our website and services
- • To analyze site usage and optimize user experience
- • To track affiliate referrals and commissions
- • To send email notifications you have opted into
- • To comply with legal obligations
Data Retention
We retain different types of data for different periods based on their purpose:
| Data Type | Retention Period |
|---|---|
| Assessment responses | Session only (not stored server-side) |
| Cookie consent preferences | 1 year (localStorage) |
| Analytics data (Google Analytics 4) | 14 months (Google default) |
| Email subscriptions | Until unsubscribe request |
| Server logs | 30 days |
Third-Party Service Providers
We use the following third-party services to operate our website. Each provider receives only the data necessary for their function:
- Google Analytics 4 — Website analytics and traffic measurement. Receives anonymized usage data including pages visited, session duration, and general location. Google Privacy Policy (opens in new tab)
- Supabase — Email subscription management and database hosting. Stores email addresses for newsletter subscribers. Supabase Privacy Policy (opens in new tab)
- Vercel — Website hosting and edge functions. Processes server requests including IP addresses and request metadata. Vercel Privacy Policy (opens in new tab)
- Resend — Transactional email delivery. Receives email addresses to deliver subscription emails. Resend Privacy Policy (opens in new tab)
Cookies and Local Storage
We use both browser cookies and localStorage to operate our site. localStorage is a browser-based storage mechanism similar to cookies but stored only on your device and not transmitted with requests. Below is a detailed list of what we store:
| Name/Key | Type | Purpose | Duration | Category |
|---|---|---|---|---|
cookie-consent | localStorage | Stores your cookie preferences | 1 year | Necessary |
theme | localStorage | Stores dark/light mode preference | Persistent | Necessary |
_ga / _ga_* | Cookie | Google Analytics tracking | 2 years | Analytics |
| Affiliate cookies | Cookie | Track referrals for commission attribution | Varies by network | Marketing |
Assessment responses are processed entirely client-side in your browser and are not persisted to localStorage or transmitted to our servers.
Affiliate Relationships
Atlas CPA Index participates in affiliate programs with CPA review course providers. When you click on affiliate links and make a purchase, we may earn a commission at no additional cost to you. These affiliate relationships are disclosed throughout our site.
Affiliate tracking may involve cookies placed by third-party affiliate networks. These cookies help attribute purchases to our referrals and do not collect personally identifiable information beyond what is necessary for transaction tracking.
Third-Party Links
Our website contains links to third-party websites, including CPA review course providers. We are not responsible for the privacy practices of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.
Do Not Sell or Share My Personal Information
Atlas CPA Index does not sell your personal information for monetary consideration. However, under the California Consumer Privacy Act (CCPA/CPRA), the use of certain analytics and affiliate tracking cookies may constitute "sharing" of personal information for cross-context behavioral advertising purposes.
To opt out of this sharing:
- • Use our cookie consent settings to disable Analytics and Marketing cookies (click "Cookie Settings" in the footer)
- • Email us at privacy@atlascpaindex.com to request opt-out
We will process your opt-out request within 15 business days and will not discriminate against you for exercising this right.
Your Rights
Depending on your location, you may have certain rights regarding your personal information, including the right to access, correct, or delete your data. To exercise these rights or ask questions about our privacy practices, please email us at privacy@atlascpaindex.com.
California Privacy Rights (CCPA/CPRA)
If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):
- • Right to Know: You can request what personal information we collect, use, disclose, and sell
- • Right to Delete: You can request deletion of your personal information
- • Right to Opt-Out: You can opt out of the sale or sharing of your personal information
- • Right to Correct: You can request correction of inaccurate personal information
- • Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights
To exercise these rights, please email us at privacy@atlascpaindex.com. We will respond to verifiable requests within 45 days.
European Privacy Rights (GDPR)
If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland, you have rights under the General Data Protection Regulation (GDPR):
- • Right of Access: Request a copy of your personal data
- • Right to Rectification: Request correction of inaccurate data
- • Right to Erasure: Request deletion of your personal data
- • Right to Restrict Processing: Request limitation of data processing
- • Right to Data Portability: Receive your data in a portable format
- • Right to Object: Object to processing based on legitimate interests
- • Rights Related to Automated Decision-Making: Not be subject to decisions based solely on automated processing
Legal Basis for Processing: We process personal data based on: consent (for cookies/analytics), legitimate interests (site functionality), and contract performance (assessment tool).
International Data Transfers
Atlas CPA Index is based in the United States. If you access our website from outside the United States, your information may be transferred to, stored, and processed in the United States where our servers and third-party service providers operate.
For visitors from the EEA or United Kingdom, international data transfers by our third-party providers (such as Google and Vercel) rely on Standard Contractual Clauses (SCCs) or other approved transfer mechanisms as applicable under GDPR.
Do Not Track Signals
We do not currently respond to Do Not Track (DNT) browser signals, as there is no industry-standard technology for recognizing or honoring them. You can manage your tracking preferences through our cookie consent settings by clicking "Cookie Settings" in the footer.
Children's Privacy
This website is not directed at children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us at privacy@atlascpaindex.com and we will delete such information.
Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date. Your continued use of our website after any changes indicates your acceptance of the updated policy.
Contact Us
If you have questions about this Privacy Policy or our data practices, please email us at privacy@atlascpaindex.com.